Insider SEO & PPC

How to get your website to the top of the search engines

We build and manage lead gen strategies for clients, using SEO, PPC, CRM, and analytics to get them more leads and sales. Our book has dozens of notes and tips, 26 case studies (to name a few: banking, consulting, health services, telecommunications, food & beverages, consumer products, real estate, manufacturing, building and construction, and law), and interviews with top people in the industry at Google, Microsoft, Clicktracks, and other agencies. The book is for people who manage ecommerce or sales for websites.

"Insider SEO & PPC is a quick read with a checklist style that hits the key points for search marketing success. It's loaded with short case studies that bring best practices in search engine marketing to life." Mike Moran, co-author of Search Engine Marketing, by IBM Press.

Insider SEO & PPC by Andreas Ramos & Stephanie Cota. May, 2006. 254 pages, 26 case studies, 4 interviews, 34 illustrations, 12 tables, and index. Jain Publishing, USA. Available at Amazon, Borders, and so on.

Visit the book's website at Insider-SEO.com.